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Trademark search

A brand name you love can still be a legal headache if someone else registered it first. The trademark toolkit checks your name against real registry records across three major jurisdictions, classifies how risky any matches are, and can explain the conflicts in plain language — so you find out before you print the stickers, not after.

  1. Generate a candidate brand name (or use your own).
  2. Search it in the registries that matter to you.
  3. Review the conflict levels and statuses of any matches.
  4. Run an AI analysis on the conflicts to get a plain-language read.
  5. Search again after you refine the name — every search stays on record.

Run a search from your idea’s Brand identity section. Choose the jurisdiction you care about and the Nice classes relevant to your product (or search across all classes):

  • Canada (CIPO) — the Canadian Intellectual Property Office register
  • United States (USPTO) — the US Patent and Trademark Office register
  • European Union (EUIPO) — the EU Intellectual Property Office register

The search uses fuzzy matching, so it finds marks that are similar to yours — including common variations, typos, and partial matches — not just exact duplicates. That’s the whole point: “BeeKinda” should surface “Bee Kinda” and “Beekind” too.

Each result shows the mark, its jurisdiction, status (registered, pending, abandoned, expired), the owner, and the classes it covers. Every match gets a conflict level:

Level What it means
High The mark is very similar to yours and in an overlapping class — take this seriously.
Medium Noticeable similarity worth reviewing before you commit.
Low Weak similarity; usually fine but worth a glance.

Marks that are dead (abandoned or expired) are marked as such — a dead mark is far less of a concern than a live one.

For a search with meaningful matches, run the AI analysis. It reads the conflicting marks in the context of your idea and writes a plain-English risk assessment: how the conflicts relate to your product, what’s concerning and what isn’t, and what you might want to consider next. It’s a second opinion to help you interpret the list — not a legal one.

Every search you run is saved to the idea. Revisit past searches anytime to:

  • Compare how risk changed as you refined your brand name
  • Re-check a name after you’ve pivoted your product into a new class
  • Keep a record of what you checked and when
  • Right after generating a brand identity (before you fall in love)
  • Before registering a domain or printing anything
  • Whenever you expand into a new market or product class
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